Boobgate: Meghan McCain, slutbaiting and the reality of being a woman online

October 16, 2009

I should probably just mention up front that I have boobs. Two of them. I’m not going to post a photo or anything, but I just wanted to get that out of the way, that there might be some conflict of interest here. I also post things on the internet. Not boob things, generally, but blog posts and tweets and covered-boob photos, online, for everyone to see.

These two facts alone made this week’s Meghan McCain tempest-in-a-DD-cup hit pretty close to home, and served as the final straw that compelled me to finally launch my hotly anticipated (by literally tens of people) new blog, in which I write a weekly column that is syndicated absolutely nowhere.

But anyway, on to Meghan McCain’s boobs.

For the uninitiated, on Wednesday night, Meghan McCain posted a photo on Twitter that was composed of probably 5 percent book cover, 5 percent face and 90 percent BIG GIANT BOOBS. Every person, gay, straight, male, female, thought exactly one thing when they first looked at the photo: Whoa hey BOOBS!

The media storm that’s ensued has mostly revolved around who said what about the photo, the boobs and the woman attached to them. Some, like noted troglodyte bottom-feeder Robert Stacy McCain of the American Spectator, reacted predictably, while others, like ABC News’ Jake Tapper, rushed to both defend Miss Meghan’s honor and profess their shock that people would—gasp!—say such things online.

To me, the latter group is much more troublesome. RS McCain has made a career of being a dickless shit, and at this point nobody has any business being surprised by it. But the Tapper crowd, who are collectively aghast that someone would make a crude sexual remark about a young woman on the internet, point to a more pervasive, and insidious, problem in the male-dominated media and elsewhere.

The sad fact is that any woman with a sizable online following who posts any photo of herself is going to receive degrading and abusive responses, and anyone who is surprised by it is astonishingly disconnected from the reality of how women are treated, in public and in private, online and off, every single day.

It’s worth noting, too, that the most of the slurs directed at McCain involve some variation on calling her a slut. Two points here: First, having large breasts in no way makes you a slut. Let’s be clear about that. Posting softcore porn of yourself on Twitter? You’re getting warmer. Also: How telling that all of the White Knights riding to McCain’s rescue treat the accusation that she has and enjoys non-monogamous sex to be the ultimate slur against a woman. Who’s slutshaming now?

Fact is, slutbaiting/slutshaming has always been an effective way of putting ambitious women back in their place. Just this week, journalistic beacon Townhall.com, panties in a twist because Stacey Ferguson might end up with a minority stake in an NFL franchise while conservative demigod Rush Limbaugh might not, derided the entertainer as a “trashy pop tramp” in a story that couldn’t have had less to do with either party’s relative sexual promiscuity. It’s easy: Don’t like a woman? Call her a whore and knock her down a few pegs. It’s all very Mad Men.

I hope, though, that like the slut/stud double standard, this paradigm is at least starting to change. I can’t speak for anyone but myself, but if you want to get under my skin, call me a moron, a bad writer, a Republican, any number of things. But a slut? Meh. That’s your hangup, not mine.

I suspect Meghan McCain feels the same way. Love, hate, defend or deride her, she’s a savvy marketer who doesn’t want your protection and doesn’t need your pity. Using nothing more than a Twitter account and a pushup bra, she’s outed both the puritans and the perverts and now she’s laughing all the way to the bank.

17 Responses to “Boobgate: Meghan McCain, slutbaiting and the reality of being a woman online”

  1. mjfrombuffalo Says:

    Love it – laughed out loud and appreciated the points you made (and you made them well). This will be a fun blog to follow!

  2. Phoebe Fay Says:

    Great post. And yay for boobs and the women who’ve got ‘em. And yay for the women who don’t because let’s face it, they’re just boobs, no more an inherently useful body part than elbows. The extent to which they get the guardians of personal morality in an uproar is both disturbing and very funny.

    (I’d say “hysterically” funny, but that gets into a whole ‘nuther set of problems with the boob-fearing set.)

  3. Margo Says:

    Okay, I didn’t think “boobs.” I thought, Holey Freaking Sh!t big boobs.”

    But that’s just me.

    I haven’t looked further but did she actually delete her Twitter account? How come I think not?

  4. Rachel Blum Says:

    The interesting part here was what was *not* covered. (No, not body parts. In terms of journalism!)

    Whatever you think about Meghan McCain, she’s not exactly completely new to the online world. Which means she must’ve been aware what that picture would do – disable critical thinking skills in pretty much any male exposed to it.

    You alluded to it at the end of your entry – she’s a savvy marketer. It got her national exposure. (I *swear* I’m not trying to make this into a pun-fest… completely unintentional.)

    I’d prefer if she went about it a bit more high-brow, but I’m not running her campaign ;)

    But in turn, I get to make fun of it ;) (http://twitter.com/groby/status/4891813082)

  5. WMicawber Says:

    I hadn’t thought much about Meghan’s mammaries except to make some joke about are they real or are they Republican. Really, how could so ungenerous a woman could be so generous?

    Neither having large breasts, nor displaying them to advantage, nor enjoying sex or any other benefit of attractiveness should cause a woman to be insulted. If Meghan’s breasts, pushed-up or not, cause my frontal lobes to cease functioning, who is blameworthy? That’s why, as a youth, I made a careful study of female anatomy–so I could maintain my composure.

    I think when a woman his brain hates has the Boss’s rapt attention, an otherwise liberal man may treat her more nastily than he would a woman who looked the part of her mind. I remember watching Olberman roast Carrie Prejean, thinking “This is really quite vicious, she’s just a stupid kid,” and laughing anyway.

    I guess all that youthful study didn’t work.

  6. Jaym Says:

    Well, to get disclaimers out of the way, I’m male, and a Democrat. For whatever those two points mean.

    There’s a theory that men can’t comprehend what women go through because, well, they’re men. True to a degree, but knowledge can set some men apart. I did take honors womens studies in college, and had 30-some-odd women (mostly feminists) taking out their issues with all men on me. Humorously enough, I don’t get along with most men because of how they treat women.

    My take on this entire issue is from a completely different angle. I do not find the picture she posted inappropriate in any way at all. That said, I wouldn’t have had any problem if she was nude in it either.

    You see, I find our nation ridiculously prudish. We teach our children/teens that sex and nudity are taboo/evil, etc. Half the nation had apoplexy over Janet Jackson revealing a COVERED nipple during a “malfunction” you couldn’t see happen with the naked eye.

    Yet the most popular shows on TV have bullets flying, grisly murders, and lab techs sifting through human remains constantly.

    Why is our nation so backwards on embracing violence and creating a taboo nature behind nudity and sex- violence is obviously inappropriate in 99% of cases, but there’s never anything wrong with expressing or embracing one’s sexuality.

    I just ignored the whole “slut” aspect of this story- that’s an artifact of our new bitter/angry national identity. Labels speak about the labeler, not the labeled.

    We should be ignoring these non-stories involving nudity/sex and instead be raising fits over the embracing of violence. After all, there’s a specific reason the three women I’ve had significant relationships with were AFRAID of sex and nudity- and that’s what’s shameful, not a bit of cleavage in a spontaneous photo.

  7. misplacedboy Says:

    First of all, welcome to the blogosphere, I look forward to reading more.
    Secondly, to my disclaimers, I’m a male, a Democrat, and I like boobs, but I long for the day when a woman can dress any way she likes without having her morality, sanity, seriousness, or anything else questioned.
    Although I suspect that Ms. McCain and I would agree on nothing else, I support her right to post a picture of herself on her Twitter account, and to ignore the yahoos who try to make a big deal out of it.


  8. Interesting write up.
    News travels faster on Twitter than anywhere else.
    I did not even know Megan had a blog or that she was a writer. I know now and did not think the picture was overboard. A earthquake in California or a boy in a balloon and this picture would not have had as much attention. Not sure I would want a lot of people angry with me as it takes thick skin, yet that is what it takes to be yourself on the new “open totally connected viral world wide web”.
    I sent Megan suggesting she not delete her account.
    Probably lost a few followers, yet that is good. Better to have followers that appreciate you for who you are.
    Also ABM (Always be Marketing), no use to build up a wonderful history of doing good then get out of sorts and not be ABM. Controversy sells and gets people talking. If we all thought the same, there would not be any reason to talk about anything.

  9. Wut Wut Says:

    You’re a moron, a bad writer, and a Republican.

  10. としあき Says:

    People are dicks and want to inflict emotional distress. Since that is their goal they pick insults that are likely be effective. As we have a set of cultural norms associated with people, races, genders, ages, or any other grouping, an easy way to do this is to use a barb that suggests they are not holding up to these norms. If it is a guy, suggest they are not being manly enough or have a small penis. If they associate with young black Western culture suggest they are not ‘keepin’ it real’ or whatever. With women the most commonly effective method of attack is to call them a slut. There is nothing noteworthy about it at all.
    Frankly, I am more amazed at the outrage that happens seemingly every month whenever someone says something bad about a woman. This is the internet; people are mean. Get used to it.

  11. Aaron Says:

    Well written. Enjoyed reading. Look forward to more thoughts.


  12. Well-written by you, SB. Thank you also for summarizing the “controversy” because I missed it entirely.

    You know who’s responsible for the harassment of women online? The harassers. It really is that simple.

  13. SpC Says:

    Appreciated and mostly agree however I differ with you re “…The sad fact is that any woman with a sizable online following who posts any photo of herself is going to receive degrading and abusive responses…” Uhm, I think that’s mostly for perhaps women under 40 who post on stuff like Twitter vs. let’s say, NPR’s community site.

    You can look pretty hot over 40 but generally, unless you’re posting photos that sort of accentuate certain physical facts, nobody graces you with such wonderful insults and attention. But that’s probably more due to the fact that if you are female over 40, it doesn’t matter WHAT you look like, you are generally dismissed, period, as relevant and worthy unless it’s in some sort of mommy-type blog/community thing or you sound snarky enough to be assumed to be sufficiently under 40.

  14. John Dundee Says:

    honestly, when that picture opened on my screen, I ducked, but it still almost took an eye out. Anyhow, that is 3 McCain boobs I have seen now. C’mon Cyndi, its your turn. Lets make it 5!

  15. avloc Says:

    Well written and very funny.Her boob picture was not a problem with me but I do have issues with her politics on occasion. Elbows are also a body part but not as much fun.
    Look forward to your future thoughts, observations etc. Think I will stert following you on twitter.

  16. Charlotte Says:

    Uh how come you didn’t start a blog before? I loved that post!

    Big boobs does not equal sluttiness, very true. And in Meg M’s defense it was savvy marketing (you can almost see her nipples if you squint). I may stand politically and personally against everything she supports, but the boob pic doesn’t register on my offended scale one bit!

    keep it coming,
    Charlotte

  17. whyinthehell Says:

    Wait – being called a slut is a bad thing? Damn, and here I thought I was being complimented all these years! Seriously, though, I just laugh when someone tries to insult me by calling me a slut or a whore. It’s one of the least imaginative insults and I laugh at their unoriginality. And then I start wondering if I could actually make any money at it….

    Now, things are different for Meghan, seeing as how she’s a public figure and trying to get a message across. You point out the most important aspect of all of this – the slut/stud double standard and the under-the-thumb role women are expected to play in our society (and most others). How to better shut a woman up by publicly calling her sexually-derogatory names? Let’s shame that sexy woman – how DARE she?!

    Who called JKF Jr. or Barack Obama derogatory, sexually-related names when hot swimsuit photos were published of them?? I sure as hell didn’t…I want more of them!

    It goes back through the entire history of humanity and the fear and hatred some men carry about the women they want but can’t have…and hate *because* they want them (often just biologically speaking). Not necessarily pointing fingers – society programs us all to accept these things and that women are supposed to respond with “shame” and STFU.

    Whatever. I say we embrace the slut/whore tag, just like the stud tag is embraced by men. After all, as few men are actually studs as women are actually sluts or whores. ;-)


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